PPC-Coach-Review.net

My strategy is to set a bid at a certain amount and lower it by a very small amount, but only like twice a day. I went ahead and pushed it by lowering it by $0.08 cents, and then now I am getting crap impressions. GREAT! Now I have to start over and have anyother losing campaign day. So learn from my mistake, do not lower the bid costs in a dramactic amount. Slow and easy will win the race.

Sometimes, when I see some of my campaigns dying, in terms of impressions. A good strategy for you to bring those impressions back up, or just add on more impressions, is to add more keywords. However, that also means you would need tweak those new keywords. PPC campaigns will always require somewhat of a maintenance.

I applied this method to one of my campaigns already, and I’ll post up some results after tomorrow.

I know this is a small scampaign, but I just wanted to use it as an example. However, this can also work and you will see a lot more of a noticable difference with a larger campaign. So the day before yesterday, I spent ~$3.59 with average CPC of $0.13 in adwords. I tweaked the campaign by lowering my bids by $0.02 and then it dropped my average CPC to $0.10. I spent less money on adwords, but I still got the a similar amount of impressions, so I ended up profitting more. I was able to maintain the same conversion percentage, but I spent less for advertising and kept more to myself.